Before You Begin
See what you're
about to build.
Click Load Demo then Generate — watch one piece of content become seven platform-native posts in seconds. Then set it up for your own brand.
Paste Your Content
Platforms:
✕ Twitter/X
in LinkedIn
◎ Instagram
f Facebook
♪ TikTok
@ Email
P Pinterest
S Substack
👻 Snapchat
0 words
🔑
This is just the demo — the real version uses YOUR content & voice
Complete the 5-step setup to configure your brand, audience, and tone. Your config.json makes every output sound like you wrote it.
Step 01 — Brand Identity
Tell us about
your brand.
This shapes how your content sounds across every platform. Be specific — "executive coach for founders" beats "coach".
Step 02 — Your Audience
Who are you
writing for?
The more specific you are, the better every post becomes. One real person beats a vague demographic.
Role, stage of life, key struggle. Be vivid.
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Step 03 — Voice & Tone
How do you
sound?
Pick a primary voice archetype. You can refine it below — this just gives the AI a strong starting point.
🧭
Trusted Mentor
Warm, wise, encouraging. Like a senior friend who tells you the truth.
✓
📐
Clear Authority
Confident, direct, data-backed. No hedging. You know your stuff.
✓
🔥
Bold Contrarian
Challenges assumptions. Says the thing others won't. High energy.
✓
📖
Storyteller
Every post is a story. Narrative-first, emotionally resonant.
✓
🎓
The Educator
Clear, structured, step-by-step. Makes complex ideas simple.
✓
☕
Peer & Friend
Casual, relatable, real. Like texting a brilliant friend for advice.
✓
Add any nuance the archetype misses. What's your ≠ factor?
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Step 04 — Platform Preferences
Tune each
platform.
Set default tone, emoji usage, and hashtag preferences per platform. You can always override at generation time.
Step 05 — Review & Download
You're all set.
Download your config.
Everything you've set up is saved in a config.json file — yours to keep, free. You'll need the Repurpose Engine files to use it.
Your config.json includes
✓ Brand identity & tagline
✓ Audience persona
✓ Voice archetype & custom rules
✓ Never-say blocklist
✓ Per-platform preferences
✓ Hashtag pool & default CTA